The prominent 7.0- or 8.0-inch MyLink infotainment system offers class-exclusive Apple CarPlay and Android Auto compatibility, plus a standard reverse camera even on the base level vehicle. With a cabin that shares many design cues with the Volt and the snazzy new Malibu, the Cruze impresses with a unique style that’s modern yet intuitive. Trunk space is a very reasonable 419 L, with the Hatch offering up 524 L which can be further expanded to 1,336 L with the rear seats folded. There’s significantly more interior space than the outgoing model, particularly for rear-seat passengers, not to mention more rear legroom than the Ford Focus or Hyundai Elantra. Chevy has done a fine job with the details, which include a standard hatch-topping rear spoiler, and when equipped with the optional RS package, 18-inch wheels, and a subtle aero kit.Īlthough style plays a big part of the Cruze’s appeal, it’s a practical and well-rounded model. The range is already set to expand with the addition of an all-new body style: a hatchback.ĭirectly targeting the likes of the Volkswagen Golf and Ford Focus, the Cruze Hatch offers the sedan’s striking and sporty front-end mated to a raked roof line and a distinctive rear end with wraparound lights. The second-generation model was introduced just last year, amid a market with plenty of excellent small cars including the also-new Honda Civic and Hyundai Elantra. Abbud started her career in AmBev, where she worked from 2003 to 2009, occupying different positions.Īndrei Ivanoff, managing director of digital & innovation of MullenLowe Brazil, will manage local operations of MullenLowe Profero, the digital arm of the agency which works for clients such as Apple, Diageo, Seat, Virgin and Unilever, among others.Few cars have changed as dramatically as Chevrolet’s compact Cruze. In 2014 he joined F/Nazca Saatchi & Saatchi as media director.Ĭarolina Abbud is the new director of planning of FCB Guatemala. Almeida has also worked at Publicis, DM9DDB and Talent. The executive will coordinate media strategies for clients such as BRF, Mondelez, P&G and Alpargatas. Prior to Yahoo, where Sanchez worked for over a decade, he held the position of subdirector of large markets at Grupo Ordas, and before that, as field sales manager for Procter & Gamble.į/Nazca Saatchi & Saatchi announced the hiring of Mauricio Almeida as media director.
Most recently, he served as head of sales at Yahoo for the company’s travel, education, online services, retail and government advertising verticals. The hire reinforces Sizmek’s investment in the region and its growth and position as a driving force behind brands’ global digital media strategies.Sanchez brings more than a decade of experience in digital advertising sales. In this role, Sanchez is responsible for expanding local market business and driving key partnerships in the region. Sizmek, the open ad management company for multiscreen campaigns, announced the appointment of Alfredo Sanchez as country manager for Sizmek in Mexico. Gabriel Fernandes returned to FCB Brazil as director of digital intelligence after having gone through AmBev, where he was brand digital manager since last year. Toyota Motor Company will be is its main client. Cristian has over 20 years of experience in Auditing and Finance.Įzequiel Fritz is the new brand planning director at Dentsu Argentina, according to Adlatina. Florencia Pérez Berbain has a degree in Public Relations from UADE university, She joined the company as Communication Analyst in 2008.Ĭristian Bussio has been appointed new President of Chevrolet Argentina SA de Ahorro. From Unilever’s offices in Munro, Buenos Aires, Florencia will collaborate in the strategy of Plan de Vida Sustentable de Unilever (Unilever’s Sustainable Living Plan) for six countries in the region. Unilever has appointed Florencia Pérez Berbain as Sustainability Coordinator for the Southern Cone. ::: Unilever – Florencia Pérez Berbain ::: Sizmek – Alfredo Sanchez ::: Cristian Bussio – Chevrolet Argentina S.A ::: Ezequiel Fritz – Dentsu Argentina ::: Gabriel Fernandes – FCB Brazil ::: F / Nazca Saatchi & Saatchi – Mauricio Almeida ::: Carolina Abbud – FCB Guatemala ::: Andrei Ivanoff – MullenLowe Brazil :::Ĭlick here for previous Latam Changing Places editions People change positions, get promoted or move to other companies.
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